10 Loyalty Strategies That Increase 50% Profitability
Discover how to turn customer loyalty into a powerful driver of profitability with these 10 proven strategies. Uncover ways to create meaningful connections, enhance retention, and inspire repeat business that directly impacts your bottom line. By implementing these strategies, you can boost customer satisfaction and achieve up to a 50% increase in profitability. Unlock the secrets to loyalty-driven success today.
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What You Will Learn From Me
From Overwhelmed to Organised – How Strategic VA Support Transforms Your Productivity
How to 10X Your Productivity with Effective Use of Virtual Assistants is a must-take course for business owners and growth-focused professionals who are tired of doing it all—and are ready to work smarter, not harder.
Inside, you’ll gain clarity on what to delegate, how to find the right VA for your needs, and how to establish a seamless, results-driven working relationship. With practical tips and mindset shifts you can apply immediately, you’ll discover how to build a support system that fuels your growth and frees you up for what truly matters.
Once you start working this way, you’ll wonder how you ever did it all alone.
Module 1: Introduction – The Power of CX and Loyalty
Lesson 1: Strategy 1 – CX Strategy
Learn how a customer experience-first approach lays the foundation for stronger loyalty, higher engagement, and greater profitability.
Lesson 2: Strategy 2 – Personalization Strategy
Discover how tailoring experiences, messages, and offers to individual preferences creates deeper customer relationships and increases lifetime value.
Module 2: Strategy 3 – Micro Moments That Matter
Lesson 1: Micro Moments Strategy – Part 1
Understand what micro moments are and how they influence customer behaviour at key touchpoints across the journey.
Lesson 2: Micro Moments Strategy – Part 2
Implement actionable tactics to win these micro moments—turning intent into engagement and engagement into loyalty.
Module 3: Data, Insights & Success Metrics
Lesson 1: Strategy 4 – Data-Driven Loyalty Strategy
Leverage customer data to personalise loyalty experiences and anticipate needs, increasing both relevance and retention.
Lesson 2: Strategy 5 – Measurement Strategy for Loyalty Success
Learn how to track, analyse, and act on key loyalty metrics to measure ROI and continuously improve your strategy.
Module 4: Lifecycle and Relationship Strategies
Lesson 1: Communication Strategy
Master consistent and value-based communication techniques that foster trust and keep your brand top-of-mind.
Lesson 2: Life Cycle and Life Stage Strategy
Explore how mapping customer life stages and aligning touchpoints enhances long-term retention and emotional connection.
Module 5: Tiered Program Design
Lesson 1: Tiered Loyalty Program Strategy
Design a multi-level loyalty program that motivates customers to increase engagement and unlock higher rewards.
Lesson 2: Determine the Tier Criteria
Set strategic criteria that align with customer behaviours and business goals to encourage movement through tiers.
Module 6: Integrated Loyalty Planning
Lesson 1: Customer Journey Strategy
Visualise and optimise the end-to-end customer journey to ensure loyalty is embedded at every stage.
Lesson 2: CX and Loyalty Planning Strategy
Create an actionable roadmap that aligns customer experience design with loyalty program execution for sustainable growth.
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MEET THE EXPERT CONSULTANT
Yayu Javier
Yayu Javier is a highly esteemed professional in the Marketing Industry, boasting an impressive track record with various board positions in esteemed industry associations such as 2014 Philippine Marketing Association President, Secretary General of the Marketing Institute of the Philippines (2017 to 2018), Board Member of the Bank Marketing Association (2012 to 2023), Chairperson of the Global Contact Local Network Philippines for the UN Global Compact (2017 to 2021) and Business Networking Inc. Premier Chapter President in 2020.
With over two decades of experience, Yayu Javier has been a Major Shareholder, Chairperson and CEO of Avanza, Inc. Philippines. A leading CRM and loyalty marketing company, earning international recognition through prestigious awards such as the 2012 Colloquy Innovation in Financial Services for its client Banco De Oro and the 2015 PANA Gold Winner for Marketing Effectiveness Award.
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